Misfits began in 2020 with a simple mission: to create indulgent, plant-based snacks that EVERYONE can enjoy. Our snacks are for chocolate lovers who want to increase their protein intake, cut dairy and reduce their sugar consumption with zero compromise on taste.
In 2021 we sold over 7 million protein bars and shipped 170,000 orders to 99 different countries. Our protein bars now come in an abundance of irresistible flavours and you can find us in gyms, supermarkets and health food shops around the UK. Plus, we have some very exciting new product launches that we can’t wait to share with you!
Our customers are at the heart of everything we do. Nothing makes us happier than hearing your positive feedback. Put simply, you guys are the best.
16 million bars sold and counting!
5* reviews from 10,000+ customers
Good for you, good for the planet