Misfits was founded to make the tastiest, health-inclusive products accessible to all, in a world dominated by exclusive brands and intimidating categories.

We are 100% plant-powered and proudly carbon neutral, partnering with Climate Partner to offset our carbon emissions, and in 2022 we will be 100% plastic free.

We believe everyone deserves to feel their very best. No unachievable ideals, no confusing products, just plant-powered greatness that's good for the mind, body and soul.