Focus + Memory Capsules


A cognitive focused product designed to heighten alertness and sharpen memory. With natural nootropics and supporting botanicals, Switch On provides focus in the short term and supports brain health in the long term. Consume two capsules once per day


Soy Lecithin (>30% Phosphatidyl Choline), Hypromellose Capsule Shell, L-Theanine, Green Tea Extract, Rhodiola Rosea Extract, Avena Sativa Extract (10:1) (Oat), Ginkgo Biloba Extract, Pyridoxine HCl, Vitamin B12 (Methylcobalamin)

For allergens, see ingredients in bold

Nutritional Information
How to Use

Serving: 2 capsules

With: Water

Time of day: Once a day, anytime
Why it works?

L-Theanine is a naturally occurring amino acid associated with clarity. Rhodiola Rosea increases performance by slowing the breakdown of neurotransmitters serotonin and dopamine. Vitamins B6 and B12 contribute to reduction of tiredness and fatigue


L-Tyrosine positively affects chemical interactions in the brain which has positive impacts on memory retention. Avena Sativa acts as a vasodilator increasing blood flow throughout the brain. It also promotes alpha brain waves which are associated with the flow state of thinking. Ginkgo Biloba also promotes good blood circulation in the brain

Brain health

Soy Lecithin provides choline for improvements in brain function. Choline is used to replenish the neurotransmitter acetylcholine, which is the main signaller for memory and learning. Green Tea is associated with brain function in the short term and long term, protecting the brain’s cells from damage from free radicals

9 active ingredients, expertly formulated by scientists in Cambridge
  • Plant-Based, Vegan
  • Nothing Artificial
  • Formulated By Scientists
  • 100% Plastic-Free Packaging
Made by Experts
Using ingredients that are steeped in science, based around research from the academic community, all our products have been formulated by scientists in Cambridge. With decades of experience, this ensures our products have maximum effect
The Science

"Positive Effects of Soy Lecithin-Derived Phosphatidylserine plus Phosphatidic Acid on Memory, Cognition, Daily Functioning, and Mood in Elderly Patients with Alzheimer’s Disease and Dementia", More 2014

"Salidroside attenuates glutamate-induced apoptotic cell death in primary cultured hippocampal neurons of rats." Chen 2008

"Mechanisms Associated with Protective Effects of Ginkgo Biloba Leaf Extracton in Rat Cerebral Ischemia Reperfusion Injury", Song 2019

Was sceptical at first. I have always had an interest in nootropics but wasn’t sure what to take. Have to say have been impressed. Clears the fog, and love the fact it’s great nutrition for my brain. Will keep taking.
Adam Johnson
A healthy planet means a healthy you

We're proud to go the extra mile when it comes to looking after the health of our customers and the world around us. All our products and packaging are made to the highest environmental standards using no animal-based ingredients, making them 100% vegan. We use plastic-free, fully biodegradable materials for the majority of our packaging. We're excited to be fully plastic-free in 2020

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Frequently Asked Questions